Fictional demoReformer pilates studioFitness
Forma PilatesFull classes, fair waitlists, no spreadsheet
Forma is a fictional reformer studio. It shows class booking where capacity is enforced, waitlists promote automatically, and memberships and packs control what each member can book.
Reformer pilates studio
Strong. Precise. Reformer.
- Group reformerReformer Foundations$36
- Tower and matTower$36
- Private trainingPrivate Session$110
Try the demo
Five connected views of one business. What you do in one shows up in the others.
- View WebsiteThe public website Forma Pilates customers see, in its own brand.
- Book a classBrowse the week, reserve a reformer, or join the waitlist when a class is full.
- Member portalBooked classes, waitlist spots, credits remaining, membership and attendance history.
- Admin DashboardClasses by fill rate, waitlists, check-in and attendance, members and recurring revenue.
- AI studio assistantFinds a class that fits, books it or joins the waitlist, and explains memberships.
Try this
- Book a class
Use the sample customer when the form offers it: the member portal is signed in as that customer.
- See it in Classes
The admin dashboard already has it on the day you picked, next to the sample data.
- Open the Member portal
The same record from the customer's side.
Everything you enter stays in this browser, and nothing is sent to a real business. Reset demo in the top bar restores the sample data.
The business problem
What changes for Forma Pilates
Before
Without a system
- Classes overbook because two people reply to the same message.
- The waitlist is a note on the instructor's phone.
- Class pack balances are tracked on paper.
- Nobody knows who hasn't attended in a month.
After
With the Forma Pilates system
- Each class has a fixed capacity, and full classes offer a waitlist.
- A cancellation promotes the next person on the waitlist.
- Credits come off memberships and packs automatically.
- Attendance and lapsed members are visible to the owner.
Workflows
What the system handles
The flows this business depends on, built on the shared platform and set up for how it works.
- 01
Capacity and waitlists
When a class is full the button becomes Join Waitlist, with the member's position.
- 02
Memberships and packs
Unlimited plans, monthly credits and class packs with expiry dates.
- 03
Cancellation policy
Late cancellations and no-shows are tracked against the policy.
- 04
Attendance
Instructors check members in and the studio sees attendance trends.
14 modules
Modules included
Each module is part of the same platform. This business turns on the ones below; another business turns on a different set.
What customers use
The website and the flows customers go through themselves.
- WebsiteFast, SEO-ready marketing site with the brand's own look.
- Online bookingService, staff, date and time selection with live availability.
- Class schedulingCapacity limits, waitlists, check-in and attendance.
- Customer portalCustomers manage bookings, payments and details themselves.
Running the day
Calendars, people, services and the work itself.
- StaffProfiles, services offered, schedules and performance.
Customers and sales
Every customer and inquiry in one place, with follow-up.
- Customer CRMProfiles, history, notes, preferences and lifetime value.
- Review workflowRequest reviews after visits and respond with AI drafts.
- Marketing assistantPosts, captions, emails and promotions drafted from real services.
Payments
Deposits, invoices and prepaid plans.
- Payments and depositsDeposits, balances, refunds and payment history.
- PackagesPrepaid bundles with tracked remaining sessions.
- MembershipsRecurring plans with credits, perks and renewals.
Automation and insight
Messages that send themselves, numbers the owner checks, and AI.
- SMS and email automationConfirmations, reminders, follow-ups and review requests.
- AnalyticsRevenue, bookings, conversion and staff utilization.
- AI assistantAnswers questions, qualifies leads and starts bookings using live business data.
Setup
How it's set up
Forma Pilates isn't a one-off build. It's the shared platform set up for this business: its name, how customers start, its brand and the modules it runs on.
Runs on the same system
Other businesses that work the same way.
- Yoga studios
- CrossFit gyms
- Boxing gyms
- Dance studios
- Martial arts schools
- Personal trainers
Different business, same idea? Tell us how yours works.
- Customers start with
- Book a class
- Portal
- Member portal
- Assistant
- AI studio assistant
- Brand colors
- Its own palette
Built by Root and Run
Want something like this for your business?
A website and system like this one, set up for your pilates business with your own services, prices, staff and rules.