Fictional demoPet grooming salonPet Services
Paw & PolishBuilt around the pet, not just the appointment
Paw & Polish is a fictional grooming salon. It shows a data model where one customer owns several pets, and every booking, note and care flag belongs to a specific pet.
Pet grooming salon
Fresh cuts, calm pups and happy cats.
- GroomsFull GroomFrom $75
- Baths and coat careBath & TidyFrom $52
- Cat groomingCat GroomFrom $95
Try the demo
Five connected views of one business. What you do in one shows up in the others.
- View WebsiteThe public website Paw & Polish customers see, in its own brand.
- Book a groomPick the pet, the service, the groomer, the time and any extras.
- Pet parent portalEach pet's profile and portrait, grooming history, vaccines and upcoming visits.
- Admin DashboardToday's pets by groomer, breed-based durations, vaccine flags and rebooking reminders.
- AI booking assistantKnows each pet on the account and books the right service and duration for them.
Try this
- Book a groom
Use the sample customer when the form offers it: the pet parent portal is signed in as that customer.
- See it in Grooms
The admin dashboard already has it on the day you picked, next to the sample data.
- Open the Pet parent portal
The same record from the customer's side.
Everything you enter stays in this browser, and nothing is sent to a real business. Reset demo in the top bar restores the sample data.
The business problem
What changes for Paw & Polish
Before
Without a system
- Pet details live in the groomer's memory.
- A new groomer doesn't know Bruno hates the dryer.
- Vaccine records are checked at the counter, if at all.
- Nobody knows which dogs are overdue for a groom.
After
With the Paw & Polish system
- Each pet has breed, weight, temperament, preferences and notes.
- Groomers see the pet's history, notes and care flags before they start.
- Expiring vaccines are flagged on the schedule.
- Owners get a rebooking reminder based on each pet's cycle.
Workflows
What the system handles
The flows this business depends on, built on the shared platform and set up for how it works.
- 01
Multi-pet households
One account, several pets, each with their own profile and history.
- 02
Pet-first booking
Select the pet, then services and durations adjust to breed and size.
- 03
Grooming history
Every visit records the groomer, services and notes. A real salon can attach the photo taken at pickup.
- 04
Care flags
Temperament, allergies and vaccine status surface on the groomer's schedule.
14 modules
Modules included
Each module is part of the same platform. This business turns on the ones below; another business turns on a different set.
What customers use
The website and the flows customers go through themselves.
- WebsiteFast, SEO-ready marketing site with the brand's own look.
- Online bookingService, staff, date and time selection with live availability.
- Customer portalCustomers manage bookings, payments and details themselves.
Running the day
Calendars, people, services and the work itself.
- SchedulingStaff calendars, working hours, buffers and capacity rules.
- StaffProfiles, services offered, schedules and performance.
- Service catalogServices, durations, prices, add-ons and online availability.
- Pet profilesBreed, weight, temperament, preferences and history per pet.
Customers and sales
Every customer and inquiry in one place, with follow-up.
- Customer CRMProfiles, history, notes, preferences and lifetime value.
- Review workflowRequest reviews after visits and respond with AI drafts.
- Marketing assistantPosts, captions, emails and promotions drafted from real services.
Payments
Deposits, invoices and prepaid plans.
- Payments and depositsDeposits, balances, refunds and payment history.
Automation and insight
Messages that send themselves, numbers the owner checks, and AI.
- SMS and email automationConfirmations, reminders, follow-ups and review requests.
- AnalyticsRevenue, bookings, conversion and staff utilization.
- AI assistantAnswers questions, qualifies leads and starts bookings using live business data.
Setup
How it's set up
Paw & Polish isn't a one-off build. It's the shared platform set up for this business: its name, how customers start, its brand and the modules it runs on.
Runs on the same system
Other businesses that work the same way.
- Pet boarding
- Dog daycare
- Dog walking
- Pet sitting
- Dog training
Different business, same idea? Tell us how yours works.
- Customers start with
- Book a groom
- Portal
- Pet parent portal
- Assistant
- AI booking assistant
- Brand colors
- Its own palette
Built by Root and Run
Want something like this for your business?
A website and system like this one, set up for your dog grooming business with your own services, prices, staff and rules.